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Article_WebHeader 6 (1)https://bridge.partners/hubfs/Icons_update%202025/BridgePartners_Logo_Utile_White_RGB.pngBridgePartners_Logo_Utile_White_RGBBridgePartners_Logo_Utile_White_RGBhttps://bridge.partners/hubfs/Web%20Images/Blog%20Headers/Images/Cisco_logo_white2016.pngCisco_logo_white2016Cisco_logo_white2016https://bridge.partners/hubfs/Web%20Images/Blog%20Headers/Images/Figure%202.%20Influence%20is%20expanding%20beyond%20traditional%20resell%20motions%20into%20agencies%2c%20advisors%2c%20and%20%E2%80%98shadow%E2%80%99%20channels%20(Omdia%20estimates%2c%20Jan%202025).%20(2).gifFigure 2. 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