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Ben Hinson-Ekong

Head of GTM AI & Technology

Ben Hinson is an entrepreneurial strategist, builder, and AI transformation leader who specializes in helping organizations navigate ambiguity and operationalize emerging technology at scale. As Head of GTM AI & Technology at Bridge Partners, he leads the firm’s AI and technology vision across commercialization, governance, enterprise architecture, and scalable execution. He brings strategic clarity to complex environments, helping organizations move from experimentation to measurable business impact.

With nearly two decades of experience spanning strategy, analytics, product development, machine learning, and enterprise AI, Ben has built a career at the intersection of innovation and operational reality. He has led AI and transformation initiatives across financial services, automotive, pharmaceutical, technology, travel, and consumer industries, partnering with organizations including Morgan Stanley, Citi, PNC Bank, Bank of America, Mercedes-Benz USA, LG Electronics, Intel, Abbott, TEVA, United Airlines, and Allstate.

Ben's work consistently focuses on designing systems where no roadmap exists. Throughout his career, he has architected enterprise measurement frameworks, led machine learning pipeline development in partnership with hyperscaler engineering teams, designed AI operating models, and helped define how organizations package, govern, and commercialize emerging AI capabilities. He operates as a bridge between technical complexity and business intent, translating enterprise needs into scalable systems, operating models, and go-to-market strategies.

Prior to joining Bridge Partners, Ben held leadership roles across Merkle (Dentsu), WPP, iQuanti, and Quigley, where he worked across analytics, strategy, product innovation, and AI transformation. His background spans both technical execution and commercial leadership, allowing him to move fluidly between AI product design, organizational alignment, executive communication, and client advisory.

Beyond his client and leadership work, Ben writes and publishes on AI and organizational psychology through his newsletter, Hickam’s Dictum. Outside of work, he enjoys strength training, cooking shows, storytelling, strategy games, and spending time with his family and dogs.

Subscribe to Hickam's Dictum on LinkedIn.

Ben Hinson-Ekong

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